Look the part. Grow because of it.

Brand Growth & Media Systems for South African SMEs. Premium video, sharp photography, and a content plan that keeps showing up — so you can keep running the business.

Now booking new retainers · May 2026
Collaborations

Some of the brands we've collaborated with

High Rock RizeHigh Rock RizeHigh Rock Rize
Body Culture Health & WellnessBody CultureBody Culture
Easylife Kitchens East LondonEasylife KitchensEasylife Kitchens
The Beverage Co.The Beverage Co.The Beverage Co.
A to Z Health & WellnessA to Z HealthA to Z Health
Bling GirlBling GirlBling Girl
BYDBYDBYD
Revive LoungeRevive LoungeRevive Lounge
Melanated SessionsMelanated SessionsMelanated Sessions
Café Genesis Smoothie BarCafé GenesisCafé Genesis
Pristine Cars East LondonPristine CarsPristine Cars
Ground Up SportsGround Up SportsGround Up Sports

Our Core Services

From content to conversions, we craft strategies that move people and grow brands.

How we work

Simple, Human, On a Schedule.

Four steps from first chat to delivered content. No agency hold music, no surprise invoices.

01
Chat — friendly consultation with Xabiso

Chat

A free 15-min call to understand your business, your goals, and what's missing from your content right now.

02
Plan — mapping content strategy

Plan

We pick a package, lock in a content day, and build a monthly plan tailored to your audience.

03
Shoot — production day on location

Shoot

One production day on location — we capture a full month of video and photo so you don't have to think about it.

04
Deliver — edited and ready to post

Deliver

Edited, captioned, scheduled. Content lives in your shared folder, ready to post or hand to us to post for you.

Pricing

Monthly Retainers Built for Consistency.

Pick the package that fits your stage. Most clients sign 3–6 month agreements for the best results.

Starter
R3,500 /mo
Best for small businesses and startups finding their voice.
  • 2 short-form videos
  • 1 photography session
  • 8 edited photos
  • Basic caption support
  • Monthly content guidance
Choose Starter
Authority
R6,500 /mo
For established businesses investing in serious brand growth.
  • 6–8 short-form videos
  • 2 photography sessions
  • 30 edited photos
  • Full content calendar
  • Priority production
  • Messaging strategy
Choose Authority
Content Day
R4–6k /once
A full month of content shot, edited, and delivered in one day.
  • 10–20 short videos
  • 20+ edited photos
  • Promotional clips
  • Interview content
  • Same-week delivery
Book a Day

Need a once-off? Brand videos R3,000–R7,000 · Corporate profile R6,000–R12,000 · Event coverage R2,000–R5,000 · Get a custom quote →

Recent work

A Taste of What We Make.

Drop in 6–9 of your strongest pieces — mix of video stills and photos works best.

VIDEO
Brand ReelVideo · Long-form
Easylife Kitchens — gourmet plating in showroom
Easylife KitchensProduct · Showroom
Matric lifestyle portrait — couple in formal attire
Matric LifestylePortrait · Editorial
VIDEO
Short-Form ReelVideo · Social
Old Mutual brand event — guest portrait
Old MutualBrand Event · Coverage
VIDEO
Feature PieceVideo · Cinematic
SAICE corporate function — group portrait
SAICECorporate Function
VIDEO
Easylife Kitchens · Cooking TrailerVideo · Brand Trailer
VIDEO
John Dory'sVideo · Hospitality

Inside the Brand

DISCOVER THE STORY

An Inline Media production
A series by Inline Media

Real stories from real South African business owners.

Inside the Brand is our interview series — sitting down with founders, makers, and growers across South Africa to unpack the story behind their brand. The wins, the wobbles, and the lessons others can learn from.

It's social proof, education, and entertainment in one — and a great way to be featured if you're building something brilliant. If that sounds like you, we'd love to hear from you.

// Episodes
EP 01
Coming Soon
EP 02
Coming Soon
EP 03
Coming Soon
Xabiso Boyce — founder of Inline Media, on location with camera
Meet the founder

Built by a Creative Who Knows the Work.

Xabiso Boyce founded Inline Media after years watching small SA businesses pour heart into their work and let mediocre content tell the story. The aim is simple: a small, sharp creative crew producing premium media every month — on a system, without breaking the bank.

We work like a partner, not a vendor. You'll know who's holding the camera. You'll know who's writing the caption. You'll know the plan for next month before this one ends.

Vision

To become a leading content-driven growth agency in South Africa, helping businesses grow through structured brand storytelling.

Mission

To help businesses look professional and grow their digital presence through media production, content systems, and brand visibility.

Why Inline Media

Our Promise to You

No agency hold music. No surprise invoices. No rotating freelancers. Just the work, done properly, every month.

Same crew, every shoot

Founder-led production. The person on the camera is the person you spoke to — every time. No agency rotation, no junior surprises.

5-day edit turnaround

Most shoots are edited, captioned, and delivered to your shared folder within 5 working days. Urgent? Tell us upfront.

One day = a month of content

Our Content Day model captures 10–20 short videos and 20+ photos in one shoot — a full month of social, sorted in eight hours.

No long-term lock-ins

Most agencies want 12-month contracts. We run month-to-month — pause, upgrade, or downgrade when your business needs to. Loyalty is earned monthly.

Real conversations, not tickets

WhatsApp the founder directly. Reply within working hours, Monday to Friday. No support inbox, no account-manager handoffs.

Edited, captioned, scheduled

Most agencies hand over raw files and disappear. We caption, organise, and (if you want) schedule the posts. The content goes live.

Common questions

Questions We Get Before Booking.

Anything else, just WhatsApp us — Xabiso replies directly.

How does the monthly retainer actually work?
You pick a package, we book a content day (or two) a month, and produce everything within that scope. Videos and photos land in your shared Google Drive folder within 5 working days of the shoot — edited, captioned, and ready to post. Most clients sign 3–6 month agreements but we don't force long contracts.
Can I pause, upgrade, or cancel?
Yes. Retainers run month-to-month. You can pause for a month (we just don't shoot or charge that month), upgrade to a bigger package, or cancel with a month's notice. Loyalty is earned — we'd rather you stay because the work is good, not because the contract says you have to.
Do you work outside East London?
Yes — we're East London-based but produce for clients across South Africa. Travel is built into the quote for shoots outside our home base. For pure content strategy or caption work (no on-location shooting), distance doesn't matter at all.
What if I don't need a shoot every month?
The Content Day package is built exactly for this — one production day captures 10–20 short videos and 20+ photos, a full month or more of content in one shoot. Run a Content Day quarterly and pair it with our caption-only support and you've got a year of content for less than the price of a full-time marketer.
What's included vs. what's an add-on?
Everything in the package list is included. Add-ons are things like extra short videos (R500 each), additional photo edits (R50 per photo), and full posting / scheduling support (R800–R1,200 per month). We always quote add-ons upfront — no surprise invoices.
Do you write the content strategy, or just shoot what we tell you?
Both, depending on what you want. Most clients want a partner — we'll build a monthly content plan, propose ideas, and run a quick monthly review. If you already have a plan and just need execution, we work to that. The Growth and Authority packages include strategy time.
How fast can we start?
From first chat to first shoot is usually 1–2 weeks. Book a free 15-min discovery call, pick a package, sign a simple agreement, and we'll get the first content day on the calendar.
Let's chat

Book Your Free 15-Min Discovery Call.

Tell us about your business. We'll respond within one working day with a recommended package and a next step.